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Jaime Gomez - UNIVERSIDAD DE LA RIOJA (Authors)
2166 - OPERATING UNDER THE RADAR IN SPHERES OF INFLUENCE. HOW TO BENEFIT FROM THE TOLERANCE OF KEY MULTIMARKET PLAYERS
Friday, June 3, 2016 - Slot 7 (10:50 - 12:20) - FSEG Building - Room 311
Jaime Gómez - UNIVERSIDAD DE LA RIOJA (Authors)
2452 - MULTIMARKET PIONEERS: DOES MULTIMARKET CONTACT IMPROVE THE MAGNITUDE OF FIRST MOVER ADVANTAGES?
Friday, June 3, 2016 - Slot 7 (10:50 - 12:20) - FSEG Building - Room 311
Beatriz Domínguez - UNIVERSIDAD DE LA RIOJA (Authors)
2452 - MULTIMARKET PIONEERS: DOES MULTIMARKET CONTACT IMPROVE THE MAGNITUDE OF FIRST MOVER ADVANTAGES?
Friday, June 3, 2016 - Slot 7 (10:50 - 12:20) - FSEG Building - Room 311
Jaime Gómez - UNIVERSIDAD DE LA RIOJA (Authors)
1207 - ECONOMIC AND NORMATIVE RATIONALITY AS DRIVERS OF STRATEGIC ADJUSTMENT TOWARDS MULTIPLE REFERENCE GROUPS
Saturday, June 4, 2016 - Slot 10 (10:50 - 12:20) - FSEG Building - Room 313